Mon Nov 2 · Reel #1
The holiday season starts NOW“POV: it's November 1st and retail workers are already hearing Mariah”
It's officially the most wonderful (and busiest) time of the year at [Shop]. New holiday pieces are landing every week — come see before your size is gone.
→ Save this so you remember to stop in this week.
Tue Nov 3 · Carousel
First look: holiday arrivals“Slide 1: "The holiday drop is here 🎁"”
Our first holiday shipment just hit the racks. Swipe for the five pieces we can't stop styling. Which one are you wearing to Thanksgiving?
→ Comment your number 1–5.
Wed Nov 4 · Reel #2
Unboxing the holiday shipment“Opening 14 boxes so you don't have to”
Nothing beats new-box day. Here's everything that came in for the holidays — some of it is already on hold for regulars.
→ DM us 'HOLD' to save a piece for 24 hours.
Fri Nov 6 · Reel #3
Retail humor: the early holiday shopper“That one customer who finishes Christmas shopping in November”
We see you, early shoppers, and we love you. Gift sets are out and wrapping is free all season.
→ Tag the friend who's already done shopping.
Reel script #1 · 7–10s
The holiday season starts NOWOn-screen text: “POV: it's November 1st and we're already hearing Mariah”
- Shot 1: Owner at the counter, calm, sipping coffee (2s)
- Shot 2: Holiday song starts — owner slowly turns to camera, deadpan stare (3s)
- Shot 3: Quick cut of holiday racks and decorations going up (3s)
Audio: Trending holiday song or the famous Mariah intro. Text on screen the whole time.